// SINCE 2020 · JAKARTA, INDONESIA

Software that
works for you —
not the other way around.

A small team building websites, apps, automation, POS systems, and AI that fit how your business actually works. You talk directly to the people building it. No middlemen.

Free WhatsApp chatSee our work
Since 20206+ countriesBilingual EN · IDReply in 2 hours
5+
years of experience
6+
countries we serve
2–4
weeks from chat to launch
0
middlemen
// SOUND FAMILIAR?

Sound familiar?
You're not alone.

Most of our clients came to us with one of these four problems. The good news: all of them are fixable — usually faster and cheaper than you expect.

Your software doesn't fit how your business actually works — your team bends to the system instead of the other way around.
→ SOLUTION
Custom software built around your real workflow. Your data, your rules, your branding.
The same information is typed in five places — paper, Excel, WhatsApp, marketplace, accounting. Mistakes happen, stock breaks, orders go missing.
→ SOLUTION
One automation flow connects everything. Enter it once, it updates everywhere automatically.
Your website exists but brings no new customers — Google can't find it, mobile looks broken, and reaching you is too hard.
→ SOLUTION
A rebuild that ranks on Google, looks great on phones, and makes contacting you one tap away.
Hours every day spent answering the same questions across WhatsApp, Instagram, and email. Your team keeps getting interrupted.
→ SOLUTION
An AI assistant handles routine messages 24/7 in your customer's language. Your team focuses on real work.
// WHAT WE BUILD

Six things we build.
Pick what you need.

01
Web App & Internal Tools
Software built specifically for how your team works — dashboards, booking systems, customer portals, internal CRM. Not a template, not generic. It fits your business exactly.
WEB APP · DASHBOARD · CRM
02
POS & Operations
Custom POS, stock, kitchen display, and multi-outlet systems built for your exact menu and workflow. Connects to QRIS, GoPay, OVO. For F&B, retail, and clinics.
POS · INVENTORY · MULTI-OUTLET
03
Automation
Daily repetitive work, made automatic. We connect the tools you already use — WhatsApp, marketplace, Excel, accounting — so they work together without manual re-entry.
AUTOMATION · INTEGRATION · API
04
WhatsApp & AI Assistant
An AI assistant that answers customers 24/7 on WhatsApp, Instagram, and web chat — in Indonesian, English, or Arabic. Your team stops getting interrupted.
WHATSAPP · AI · CHAT
05
Website & SEO
Websites that show up on Google, load fast on phones, and tell customers exactly how to reach you. Plus ongoing SEO if you want it.
WEB · SEO · MOBILE
06
AI Agent & Computer Vision
Smart AI that reads documents, drafts proposals, or watches a production line via camera to spot defects — for problems that genuinely need it.
AI AGENT · VISION · OCR
// WHY US

We're not a big agency.
That's the point.

Most clients came to us after a bad experience with a bigger agency. Here is why being small works in your favor.

01
You talk to the team, not a salesperson
No account managers, no handoffs. The person who picks up your WhatsApp is the same person who builds your project. Decisions get made fast.
02
We're honest about what you need
If your problem doesn't need AI, we say so. If a simple form solves it, we build a simple form. We won't oversell — your success is how we grow.
03
One team, end to end
Design, development, AI, automation, SEO — all from us. You don't need to hire a designer here, a developer there, and an SEO agency on top.
04
We understand Indonesian & Asia-Pacific business
WhatsApp culture, QRIS & GoPay, halal, UU PDP, local customer behavior — things we live every day. We work natively in both Indonesian and English.
05
Start small, see results, then go bigger
We start with the smallest thing that proves the idea — 2 to 4 weeks, fixed price. You see real results before committing more. No lock-in.
// HOW WE WORK

What happens after you reach out.
No surprises.

01
We listen
A 30-minute chat. You tell us the problem, we ask questions. We don't pitch.
Clear understanding
02
Written proposal
A plain-language proposal: scope, timeline, fixed price. No hidden fees.
Scope + fixed price
03
Weekly updates
We build in 1-week sprints. Friday demo, Monday adjust. You see real progress every week.
Working software weekly
04
Launch
Real users, real environment. We stay on hand during go-live to fix anything that comes up.
Live with real users
05
Training
We train your team step by step until they're comfortable. The goal is your independence.
Your team runs it
// FAQ

Things people ask
before reaching out.

Web apps, internal tools, POS systems, websites, automation flows, WhatsApp AI assistants, and computer vision. About half our work doesn't involve AI at all — we pick the right tool for your problem, not the buzzword.
No. We work with businesses in Indonesia, Singapore, Malaysia, Australia, UAE, and Saudi Arabia. We also partner quietly with marketing and design agencies as their hidden tech team.
Small on purpose. The person you first chat with is the same person who builds your project — no account managers, no agency overhead. If you want direct access to people who actually ship, that's us.
Yes. We explain everything in plain language — English or Indonesian. When we hand off, we walk you through step by step until you're comfortable. You won't be left holding something you can't use.
It depends on what you actually need — there is no fixed price list, and we do not pad a package to hit a number. We scope it to your problem and tell you the cost honestly, in writing and fixed, before any work starts. The first chat is always free.
Most projects: 2 to 4 weeks from chat to launch. We work in 1-week sprints with weekly demos. If it needs 6+ months, we'll tell you honestly — and usually break it into smaller phases first.
// START HERE

Have a problem worth fixing?
Let's chat.

Just tell us what's frustrating you. We'll be honest about whether we can help — and how. No pressure, no commitment.

Free WhatsApp chatSend us an email
[email protected] · +62 851-2136-6391 · reply in 2 hours